Your Email Marketing Agency
Meet Ambreen & Sam
S'Ambreen for short. Met on Tinder. She stole his heart, took over his business, and now runs his life. Best hostile takeover ever. We run Reply Two the email marketing agency for newsletter creators.
The short version
Ambreen traded print portfolio perfection for dreamy digital design. Sam switched from cushy corporate cog to startup scaling sensei. We started crushing conversion chaos together back in 2015. Mid pandemic, we huddled with our bestie to launch a newsletter for her 500K strong community.
That didn't go as planned because, life got in the way. But hey, we got trained by the Beehiiv x Morning Brew crew in the first Beehiiv NewsletterXP.
Then, we built the most over-engineered newsletter systems out there. When that wrapped, we figured we'd lean into what we had and help newsletter creators thrive. We're a tiny, two-person email marketing agency that helps creators build media empires.
Our lives revolve around Sam our four doggos. Juno's the boss. Nacho handles security. Tuco's always star gazing. And Coco? Well, she's the team energy ball.
The dogs voted on our move back to Sam's hometown, Santa Monica. We're just waiting for USCIS to remember Ambreen's I-485 exists.
Juno
Nacho
Tuco
Coco
By the numbers
Reply Two is new. We aren't. We surveyed 92 past clients. 81 responded. We know 1, who didn't respond, isn't a fan. The rest? They'd all recommend us. Here's some conservative estimates from our past client work meant to impress you.
- NPS
- 60
- Boomer experience
- 30Y
- Subscriber growth
- 4.2M
- Emails sent
- 47M
- Config hours wasted
- 1,893
- Things broken/fixed
- 1,433
* Estimates for past client work since 2009, not Reply Two. We probably spent way more time breaking and fixing shit though.
Email Marketing Experts
Small team. Big results
Two email marketing experts who handle the boring stuff. You create. Your ideas deserve to be read. The tech to make it happen should just work.
Founder
Ambreen Dar
Ambreen loved design school so much she taught there for 8 years. Then went and made coffee table books great again for global brands. Marvel noticed.
Dependable and Predictable
Consider it done
Like every robust system, email has a ton of moving parts. We handle all of them so you can focus your time on creating. Send us a request and see for yourself. It's that easy.
Minion
Sam Rizvi
Sam spent 18 years getting roasted by fancy CTOs before escaping the grind to build stuff. Now he makes sure your systems run smoother than his Lakers hot takes.
What we believe
The human creative spirit will mute synthetic noise
AI is incredible. Yet, a fundamental truth remains. One that you never hear the bros talking about. As creators, our IP is our business. Now, we're not lawyers and this ain't legal advice, but U.S. copyright law is clear. Machine-created works are not protected.
Look, we agree. Visual Electric's images are gorgeous. However, we advise clients against using AI-generated content. Period. Yeah, including images, copy, and anything that isn't "created by a human being".
Remember Jian Yang from Silicon Valley? That's exactly what happens with machine-created work. Anyone can copy it. Anyone can use it. No lawyers needed. Your hard work becomes their free lunch.
AI-slop has flooded every corner of the web. Cost-cutting corporates are cranking out AI-trash synthetic media while your originality gets overpowered by promises to unlock, unleash, and level up. All unhinged. The good news? People aren't stupid. They know when something feels off.
The market always corrects. As the synthetic noise gets louder, authentic human creativity becomes more valuable. Your unique voice. Your lived experiences. Your genuine insights. That's what people will crave in a world of mass-produced junk.
We use these AI tools all day, every day. They speed up our workflows. We're convinced "Made by humans, not AI" will soon become a premium selling point, especially for creative works like yours.
AI makes an amazing assistant. AI is not a replacement of the human creative spirit. The tools being built right now let us achieve things we never imagined possible. They handle the grunt work. They clear the path.
But only you can walk it. Only you can create something real in the new synthetic wasteland.
The stage is set. Audiences are waiting. What story will you tell?
Sam is a stand-up guy who knows his shit.
UXO
Valeska O'Leary
* Testimonial from other work, not a Reply Two client